An ITV endorsement and a new product launch make TentBox Roof Tents stand out at the NEC

The NEC in Birmingham saw the UK’s revolutionary roof tent company, TentBox, make its debut at the Caravan, Camping and Motorhome Show 2023. With two new models launched and a national TV audience turned on to its ingenuity and ease, TentBox captured the audience’s imagination – and even earned endorsement from Holly Willoughby.

It was the first time TentBox had showcased its entire fleet of TentBox roof tent models for the public in one event space, but the Caravan, Camping and Motorhome Show was the perfect platform for it. The show is the biggest camping event in the industry’s calendar with over 400 big-name exhibitors across five vast exhibition halls and there was little doubt TentBox was the one to watch.

All four TentBox roof tents were on display on board a Land Rover Defender, Audi A4 estate, Renault Traffic camper and Fiat Panda to showcase the convenience, flexibility and affordability of every model in the range. Indeed, a steady stream of prospective adventurers queued to climb up and into each TentBox throughout the week.

TentBox kicked off its show with the launch of the new Lite XL, one of the most lightweight and versatile 4-person roof tents to emerge onto the market. This substantial, 62kg roof tent takes just a few minutes to set up and, with a price point of just £1895 for the promise of easy, comfortable and rugged family adventures under canvas, the orders soon began to roll in. Find more info on the new models here.

ITV’s This Morning broadcast (Holly Willoughby loved it!)

The press and public were quick to pick up on the buzz surrounding the launch and it wasn’t long before the TV cameras arrived. ITV’s This Morning presenter, Josie Gibson, broadcast her live report to the nation from inside the XL to the joy of the TentBox team – and an excited Holly Willoughby who described it as ‘Amazing’ and a ‘Treehouse’. The XL had certainly made its presence felt.

View the ITV This Morning footage here.

The all-new Lite 2.0, a clever upgrade of the brand’s mega-popular 2-person roof tent, was also launched at the show and, mounted on top of the Panda micro, drew hundreds of visitors into its new, improved space. At just 50kgs, 133cm wide and a very attractive £1295 price tag, the Lite 2.0 was a hugely successful launch for the brand with record enquiries still coming.


A quote from the founder:Founder and CEO, Oliver Shurville, puts the TentBox triumph down to the fleet’s versatility and scope to add an extra room and even more fun to every camping trip:

“TentBox was founded with inclusivity in mind,” says Ollie. “In other words, TentBoxing is for everyone, which is why our products can work on any vehicle and come at a range of price points. You can turn any car into a camper with ease or add a TentBox to your existing caravan/campervan set-up to create an extra bedroom, with epic, up-high views.

“We’re all about creating high-performance products that are easy to use at a price that everyone can afford. This approach, together with a continual focus on product excellence, customer service and our rapidly growing community of TentBoxers, is helping us become a household name in the outdoor space.”

It’s fair to say this year’s Caravan, Camping and Motorhome Show was a phenomenal success for the brand with serious numbers of TentBoxes ordered and great contacts with exciting brand partners made at the show.

The new Lite XL and 2.0 are shipping in April so, if you want to turn your car into a camper and make light work of your next adventure, visit tentbox.com and discover the model that’s right for you and yours.

Visit the TentBox image gallery here
More info on the new products here

TentBox was founded in 2016 by Ollie and Neill Shurville. A TentBox is a hugely innovative way to convert any car into a campervan or add an extra bedroom to any caravan towing vehicle. Each comes with a super-comfortable, storage-savvy sleeping and living pod with a 6cm-thick memory foam mattress and a rugged exterior that pops up in seconds. With a choice of exciting models to suit every size car, TentBoxes are weatherproof, midgeproof, roomy and an affordable way for adventurers of all ages to enjoy camping, the great outdoors, epic road trips and festivals and spontaneous getaways. The TentBox Community and TentBox Ambassadors share the passion and lead the charge for the brand and meet regularly for TentBox events. Discover the TentBox concept at tentbox.com and be part of the adventure.

Book a TentBox roof tent test ride: TentBox models are available for press loans features and reviews. Please contact us to find out more.

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Contacts for information, comments and interviews:

Louise Beech, Press Relations | TentBox
+44 7885 821828 louise@tentbox.com

Dom Pemberton, Head of Partnerships and Events | TentBox
+44 7846 719835 dom@tentbox.com